INSIGHTS

By Apollo Crew

Investors are the backbone of the financial ecosystem, fuelling economic growth and capital flow. Among them, retail investors and institutional investors are two major categories with distinct characteristics and behaviours. Understanding their differences and tailoring strategies to attract them can unlock investment success for your company.

By Apollo Crew

Public companies often face a noticeable slowdown in investor engagement and market activity during the summer season. However, instead of viewing this phase as a drawback, savvy businesses see it as an opportune time to revamp and fine-tune their investor relations and communication efforts. In this post, we'll explore four key strategies that companies can implement to maintain investor interest and momentum during the summer slump.

By Apollo Crew

Earnings season is a critical time for public companies to communicate their financial performance, engage with investors, and shape market perception. Effectively navigating this period requires careful preparation, clear communication, and strategic post-earnings management. In this post, we will provide a comprehensive guide to mastering earnings season, covering key aspects such as investor communication, nailing the earnings call, issuing earnings press releases, and post-earnings activities.

By APOLLO CREW

Discover the untapped potential of your company's brand for investors: It's time to break free from the misconception that branding is only for customers. Uncover the influence of brand experiences on investors' decisions and learn valuable tips to enhance your brand positioning for investment success.

By APOLLO CREW

Investor events provide a valuable opportunity for investors to learn more about a particular company or industry and make informed investment decisions. They also allow companies to connect with potential investors and promote their investment opportunities.

By Apollo Crew

Bear markets are inevitable in market cycles. During tough times, valuable work can be done in investor relations. To prepare for the next bull run, implement these four IR practices during a bear market.

By Apollo Crew

Do you understand the power of News Releases? They are an important tool for all publicly traded companies as they keep your investors informed and introduce prospective investors to your company. Learn from our experts how to make the most of your news.

By Apollo Crew

In this day and age, there are lots of investor relations providers, however, not all of them deliver what they promise, meet your expectations, or show any meaningful value. So what are the signs to look for to see if your IR is failing you?

By Apollo Crew

Every public company has to spend money to increase their discoverability but how can you be sure that you're spending effectively in a world full of jargon and vanity metrics?